BM - Digital Marketing Intern - German
The Host Company
The company is an international brand leader in the cloth nappy market. The company is actively persuading parents across the globe to change from using disposable to reusable (washable) nappies. From a small company originally set up in the English countryside, the host company now sell their products worldwide. The host company is a small company with approximately 50 employees and 20 employees in their dynamic marketing department.
The host company's marketing team is growing rapidly due to success and this role will be involved in progressing the brand's dynamic digital marketing strategy into the German market.
With your excellent command of English, advanced knowledge of marketing terminology in the German language, and your organised, outgoing and self-motivated approach, you will provide support to the Digital Marketing Executive & Marketing Project Manager. With your creative flair, you will work to implement the company's digital marketing and social media strategy in Germany, and will work closely with other internal teams regarding design, translations and branding.
The company currently works with a host of international distributors and retailers worldwide; therefore direct communication and relationship building are also key aspects to this role.
Tasks and Objectives
To be a brand champion for the German market.
Be responsible for implementing Bambino Mio's digital marketing strategy in the German market.
Help to update the company's German eCommerce website.
Updated product description translations which will be sent to German retailers.
Working closely with the sales department to ensure consistency in product listings across German online retailers.
Social media management - maintain and manage existing and new social media channels (Facebook, Twitter, Instagram), ensuring that the right content is distributed through the most appropriate mediums for the German market.
Champion social listening techniques for the German market.
Increase online presence in Germany by identifying new online opportunities, recruit new customers and help implement engagement strategy across all platforms (Websites, SEO, Awards, PR, Competitions, etc).
Maintain the blogger outreach program for German market - researching key bloggers and influencers to work with and responsible for despatching, monitoring and tracking all samples.
To assist in any other duties that are deemed necessary to support the business as and when required.
The Ideal Student
Preferably a graduate or a final-year undergraduate nearing completion of your studies of an International Marketing / Business degree.
Excellent English and German language skills both, written and spoken.
Positive and confident telephone manner, ability to use own initiative, a creative flair and strong communication skills.
Should possess a strong understanding of Microsoft Excel, Word and PowerPoint programmes, and should also be affluent in carrying out in depth online research.
Keen interest in social media and all things digital marketing.
Outgoing, flexible and enthusiastic personality.
Previous work experience is essential, preferably within an office environment and where the intern has proven experience of using their initiative and working well with others.
Previous marketing experience is desirable.
Must be independent and confident to build and develop relationships
Ideal candidate must be able to work on their own initiative within a busy department.
ISPO arranges overseas placement and internship opportunities to students with citizenship of an EU or EEA country in a variety of industries across the UK. We have good professional credibility, with years of experience in successfully matching overseas students to quality UK placement job opportunities.